Next Level Limited Time Incentives
Incentives in Emerging Markets
This limited time incentive is for commitments of 3 or more franchise agreements executed by December 15, 2025.
3 Unit Minimum Requirement. $15,000 IFF. IFF due at signing for all year 1 NROs ($15K each). 25% IFF balance due for each obligation by Oct 15th annually, or prior to opening, whichever comes first, until balance paid in full. IFF payments applied equally to all units in the deal.
Reduced Franchise, Royalty & Ad fee
| Royalty Fee | Ad Fee | |
|---|---|---|
| Year 1 | 1% | 0% |
| Year 2 | 2% | 1% |
| Year 3 | 5% | 3% |
Moe’s Southwest Grill® Rolls In To Your Territory
Moe’s Southwest Grill® brings customizable, fresh, made to order, to the fast-casual Mexican food scene. After 20 years of rockin’ and rollin’, we’re now serving the most awesome Southwest fare at more than 550 locations in the U.S. and abroad. For fans who crave authentic food, and franchisees excited for a little adventure, we have the model and the Moe-mentum to satisfy.
More Reasons to
Love Moe’s Southwest Grill®
-
$1,235,422
Average Net
Sales for 20241 -
550+
Locations
As of 12/31/2024
-
30+
States
As of 12/31/2024
We’re Stuffed with Benefits
Simple Concept
Just 20 simple ingredients can be turned into countless creations fans crave, making our operations easier to manage than other fast-casual concepts.
Part of a Fast-Growing Segment
The fast-casual restaurant industry is on the rise, especially when it comes to delicious Mexican food. Moe’s Southwest Grill® is well-equipped to cash in on the pent-up demand.
Committed to Our Values
Celebrating everyone’s true flavor, inspiring each other to unleash our unique tastes and delivering awesome experiences are all a part of the Moe’s Southwest Grill® model.
Training + Support
Our leadership team is composed of industry aficionados who are committed to helping you find your footing in the fast-casual scene through complete training and support.
Supply + Purchasing Power
We work with national, single-source vendors for our fresh, delicious ingredients, ensuring your produce is traceable and every meal you serve is as perfect as possible.
Multiple Ways to Enjoy Moe’s Southwest Grill®
We’ve taken advantage of advances in off-premises revenue, pivoting to include catering, online ordering and third-party delivery to our repertoire.
Anywhere’s a Good Place for Moe’s Southwest Grill®
We’re Growing Far and Wide
 STATES WITH MOE’S SOUTHWEST GRILL® |
 STATES WITHOUT MOE’S SOUTHWEST GRILL® |
|---|
The Right Fit for Our Flavor
Do you have the bold business mind to make Moe’s Southwest Grill® shine? Here’s what we look for in our ideal franchise owner.
Operational
Excellence
You have multi-unit restaurant ownership expertise.
Fun-Loving
& Energetic
You’re excited to learn new things and put your best burrito forward.
Strong Connection to the
Community
You’re a friend, family member and neighbor, eager to tell others about Moe’s Southwest Grill®.
Financial Requirements
-
$300,000
Minimum Liquid Capital
-
$625,000 - $1.3M
Estimated Initial Investment2
-
$1,000,000
Minimum Net Worth